Pricing
Feature flag software pricing, flat and simple
Planned launch pricing: flat per team, unlimited seats, unlimited flags. The per-seat meter is the thing we set out to delete, so growing your team never grows this bill. Early-access members lock these prices in.
Yearly billing shown (about 20% off) · monthly available · planned pricing for launch
Launch
$39/mo
yearly · or $49 monthly
- Unlimited seats
- Unlimited flags
- 2 environments
- 100k monthly contexts
- Basic A/B testing
- Percentage rollouts + targeting
- Kill switch
- Community support
Team
$119/mo
yearly · or $149 monthly
- Unlimited seats
- Unlimited flags
- Unlimited environments
- 1M monthly contexts
- Full experimentation
- Scheduled rollouts
- Audit log + roles
- Priority support
Scale
$399/mo
yearly · or $499 monthly
- Unlimited seats
- Unlimited flags
- 10M monthly contexts
- Advanced experimentation (sequential, guardrails)
- Progressive + auto rollouts
- SSO + advanced RBAC
- Advanced audit
- Uptime SLA + SOC 2 report
Enterprise
Custom
Talk to sales
- Unlimited seats
- Unlimited flags
- Custom contexts
- Custom metrics
- SAML + SCIM
- Custom RBAC + retention controls
- Self-host / on-prem
- Dedicated support + custom SLA + DPA
No free plan: early access is the free way in, and it comes with launch pricing locked. Every plan includes every SDK and the kill switch; see feature flag tools for what each capability does.
Plan by plan
The whole table, nothing hidden
| Capability | Launch | Team | Scale | Enterprise |
|---|---|---|---|---|
| Price per month (yearly) | $39 | $119 | $399 | Custom |
| Seats | Unlimited | Unlimited | Unlimited | Unlimited |
| Flags | Unlimited | Unlimited | Unlimited | Unlimited |
| Environments | 2 | Unlimited | Unlimited | Unlimited |
| Monthly contexts (MAU) | 100k | 1M | 10M | Custom |
| A/B testing | Basic | Full experimentation | Advanced (sequential, guardrails) | Advanced + custom metrics |
| Targeting + rollouts | Included | Included + scheduled | Included + progressive/auto | Included |
| Kill switch + audit | Kill switch | Kill switch + audit log | Kill switch + advanced audit | Kill switch + retention controls |
| Roles / RBAC | Basic | Roles | Advanced RBAC | Custom RBAC |
| SSO / SAML / SCIM | Not included | Not included | SSO | SSO + SAML + SCIM |
| Support / SLA | Community | Priority | Priority + uptime SLA | Dedicated + custom SLA |
| Deployment | Cloud | Cloud | Cloud | Cloud, self-host / on-prem |
| Compliance | Not included | Not included | SOC 2 report (planned) | SOC 2 (planned) + DPA + invoicing |
SOC 2 is planned and stated as such everywhere; we will not claim a certification before it exists.
The math for your VP
One prevented bad release pays for a year
Take one incident: a 45-minute rollback window, five engineers pulled in, customers hitting errors the whole time. The Team plan costs $1,428 a year. If a 1% canary catches one bad release before it reaches everyone, the platform has paid for itself, and the number does not move when you hire or when traffic spikes.
Metered platforms
Bill grows with
traffic and pods
Toggled
Bill ignores
both
Comparison
The meters differ by vendor: Unleash bills $75 per seat per month, LaunchDarkly bills $10 per service connection plus $8.33 per 1,000 client-side monthly active users, and Statsig bills per event. All three move when you grow. Toggled Team is planned at $1,428 a year, flat. The worked arithmetic is on our LaunchDarkly pricing breakdown and the honest field is on best feature flag tools.
Pricing questions
Asked before you had to ask
Why is there no free plan?
Early access is the free way in: join the list, get a spot, lock launch pricing. A permanent free tier tends to become the product; we would rather keep plans honest and flat.
What is a monthly context?
A unique user (or device) your SDKs evaluate flags for in a month. It is the only quantity that scales a plan, and the tiers are sized so a typical team never thinks about it.
What happens if I exceed my contexts?
Flags keep evaluating; nothing shuts off mid-incident. We will ask you to move up a tier, and the numbers are on this page, not in a sales deck.
Can I really add unlimited teammates?
Yes. Seats are not metered on any plan. An intern getting an account should never be a budget conversation.
Do you charge per flag or per environment?
No per-flag charges anywhere. Launch includes 2 environments; Team and above are unlimited.
Is this final pricing?
It is the planned launch pricing, published so you can plan too. Early-access members keep these numbers even if list prices change at launch.
Early access · launching soon
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